Monthly Archives: December 2019

5 reasons why having a website is necessary for every business​

The website is high in demand just like your accessory and hairstyle. At present, the internet is everywhere to promote anything whether it is your business or anything else. So, if you think you do not use the internet and you don’t need a website, you are wrong. The website is the most important part of nowadays for any business. It provides all of the information like what kind of services that business provides, what is about us of that particular business, the history of that business and most important what is the location of that particular business and many more.
Helps to attract customers
The website in any business helps to attract more and more customers. It not only attracts the customers but also helps the customer to purchase a good product or service. So, always create a website with good user experience. A confusing looking website drives customers away instead of enticing them. Your business website should feature simple, intuitive navigation that is easy to use. It should load quickly and display equally well on mobile devices as on a laptop or desktop.
Website Never Sleep
A human can do work only a limited time. After some hard work, you feel tired and have to take some rest. But a website can work all the time without any tiredness and without any rest means users can open your website any odd time twenty-four hours a day, 365 days a year, whether it is day or night. When you are not available to give the answers on the phone, your website able to assist your customers means your customer can get information from your website related to his/her query.
Digital home of business
Million of people use the internet daily. If the user knows you, he/she type your business name and tries to search on the internet simply by sitting in their room. They just explore your website to know what you are selling and what offers you give to your customer on the purchasing in bulk. But if you don’t have a website, maybe it makes a bad impression on users.
Helps to save time
The website’s most important work is that it helps to save time because the customers easily get all of the information about any particular product or service that he wants to purchase and it helps to compare the pricing of that specific product for many businesses in the same category. This leads to deciding customers which product is good and which is bad. Many time the customer visits the website and get the contact number of the business and make the call and get all of the information. This process helps to save time for both customers and business owners. Furthermore, if your customer has a good experience with your website they will tell others about it bringing in referral clients.
Improve the publicity of a business
Website is the basic and the first steps to making any business profitable by using this website helps to the publicity of the business. A website not only helps to the publicity of business but also helps to receive any business more and more customers and the target of customers. Having a good website design is important in your overall marketing performance. It can make your campaign or break it, particularly when you market online. Your website design will determine whether people will decide to buy from you or not.
Overall the website helps every business in many ways. If you have a small business and you want a good responsive website to accelerate your sales, contact Cleonix Technologies. Our trained team of developers definitely help you to achieve your goal and make an effective website for your business. Visit us at cleonix.com

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Tips to keep in mind to get rid of Black Hat SEO

There are two types of search engine optimization. “White Hat SEO” where you follow the guidelines of the search engines, keep the end-user in mind throughout your optimization process and put a lot of focus on relevancy to keep. Then there’s “Black Hat SEO” which is, in effect, the complete opposite. Here in this blog, we will give you a guide on what tactics to avoid and what ones you need to be careful of if you have someone else performing your web development and search engine optimization.

Read Also:SEO tips & tricks to better optimize Your Website

There are many ways to the black hat that people are using to gain high rank but the fact is that these all techniques are of limited time. They cannot benefit you for long. After all, you will have to pay for applying any of these techniques. The search engine will penalize you for this. All these spammy techniques will take you to the risk to ban your website. These are the ways to get benefits in a short period to pay for a long time. Now, SEO provides you with great user experience and much more to have a great website without any kind of Black Hat SEO. There are some techniques to avoid while doing any kind of SEO.

• The first thing to keep in mind is that don’t over-pack your content with keywords it will surely get you penalized for it. Avoid putting too many phrases in your content that would also be irritating for readers and that is the way to the black hat with search engines, so try to avoid that.
• Hiding your text by writing it in a color of the background to attract the search engine spiders is another way to black hat. So you will have to avoid that too.
• Another thing that you will have to avoid is the Doorway pages. These are fake pages for search engines to make them fool to get high ranking and traffic on their pages or websites. Users cannot see these pages ever as they are not for them. So avoid it too.
• There are many other things that you will have to ignore or avoid like cloaking that is a technique to show different versions of contents to search engines and this is an unfair way to do it.
• Putting unrelated pages or links into your website or page will make your website look ugly and this will decrease your website’s rank as well.
• Code swapping is another way of black hat that you will have to avoid. This is a technique of making your website only in a text version for the search engines to get high ranking that is also illegal.

So if you don’t want to be penalized then you will have to avoid all these points or characteristics of black hat SEO.
As you can see that all these unethical, ugly, unfair and shaggy ways to get high rank can work but only for a limited time. Then you will be penalized for what you have done for a long time as the search engines will ban your website just because of these unethical practices. It’s just not worth the risk. So for long-lasting benefits, you will have to prefer those ways that are fair and legal to get high ranking on your site. Just ignore and avoid all the messy ways to optimize your website. Try to make fair guidelines for the webmasters that what you are up to so they will help you to get high rank with a white hat.

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