Monthly Archives: March 2018

Basic of IOS and Android Application Testing

Today usage of technical devices by people have expanded from PC’s to mobiles and in lieu of this it makes mobile application testing very important. iOS and Android apps have captured the mobile market extremely well. They have many useful features that attract a customer but at the same time while users enjoy the apps, how simple is it to test the iOS and Android apps is the main concern.
It has become very challenging for the testers to test iOS and Android apps as the users lay down various expectations and they have to test in accordance. Challenges could be anything for tester such as Device Variation to Tools availability to Network Bypass etc. Many third-party software compatible with advanced mobile phone versions are also disclosed. All these things keeping in mind testers have to provide foolproof and comprehensive mobile application testing. A depth knowledge of applications put for testing is a prerequisite. Check whether it is created in-house or by the third party.

Android application testing
Android application testing is pretty much complicated due to the availability of different devices which is a major challenge of mobile app testing. Here, unlike iOS devices, the varieties in screen sizes, features and limitations are pre determined because each device is unique to the other. The testers have to be ready with the fact that compatibility is a huge obstacle because mobile apps can be set up across several devices. One of the simple approaches to do Android app testing light on the brain is to devoid of complex features and segment them into smaller steps.

Try the below tools to do better Android app testing:
Robotium
Appium
Calabash
Monkey Talk
Selendroid
The UI Automator

iOS application testing
iOS are operating systems are utilized majorly in mobile devices, such as smart-phones, tablets, smart watches etc. They have simple designs and seem to be very user friendly. iOS devices are ranking in the top in technology market and is often in the news for good. All the iOS app testers know that testing an iOS app is totally different than testing any other app because it is a private operating system. iOS testing also connected with app development which makes it more difficult to perform testing. But there are few factors also available that can make iOS testing easier:
*Consider Fragmentation
*Follow correct privacy terms
*Run Beta-testing

Here are some of the best tools to run iOS app testing
Keep It Functional
iOS UI Automation
iOS Driver
FrankC
Appium
Monkey Talk
Keep It Functional

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4 Useful Content Marketing Ideas to Follow On 2018

New marketing tactics and consumer’s interest towards content makes it necessary for marketers and businesses to modify their content marketing strategies in accordance with the current trends. Big brands always focus on the way their audiences see the content and, more importantly, what kind of contents are grabbing more attention. Implementing new trends and technologies into an existing plan keeps businesses ahead of the others. Here are some of the content marketing strategies the experts think brands should consider when working on their Internet marketing strategies for the forthcoming year.

Video Marketing Is Important
Video, surely will continue to be a king of content marketing in the future. It is rightly considered as the fast growing and the most powerful form of content. If a business has not yet added video to its online marketing campaigns, it is missing out a great opportunity to advertise itself in a more relevant and innovative way. People find interests with products that produce engaging video content on a regular basis.

Sharing Contents On Social Media
Companies use various tactics to distribute content. Nowadays, sharing content on the social media platforms is one of the most effective ways for brands to promote and distribute their messages. Future is likely to see social networking sites such as Facebook, Twitter, Snapchat etc. as publishing platforms. Marketers have been using Instant Article feature of Facebook to offer engaging content to socially active people on those sites. People can read articles on Snapchat and Instagram too. Social media enables marketers to get the attention of consumers and pull them to its site. Managing and interacting with potential customers are as important as maintaining an effective website.
User-generated content
User-generated content on social networks acts as social evidence as human beings have the habit of trusting and following the choices and actions of other people. Actually, people trust in content made by others than they trust the brands’ own content.

Artificial Intelligence
Marketers should know the actual usage of AI in creating and marketing their content. Natural conversation processing, correct predictions, and generation algorithms can help brands create target oriented and effective content. According to experts, almost half of the content will be generated by machines.

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The Importance of Business Branding With Copyrighted Logo

Copyright is an important part of our work lives and yet, despite its effect on our lives, people don’t have sufficient knowledge of what copyright is. There are many questions we have been asked by clients while developing their website, looking for photos or design to use on their materials, or those want to protect their business logo. We will discuss these things here.
When you start planning for your own company you must implement proper marketing strategies. The products and logos should be visible to the people. There are a lot of companies already competing in the market and you need to make your presence. The big companies usually invest a lot to make various strategies and unique company logo. At the starting, you can opt for free logo design sites. You can choose and download from there. You can also contact some reliable designing firm to make your logo from there. If you have any ideas in your mind then you can even discuss that. But the logo needs to be simple and unique.
You can check many famous company logos on the internet. Some of them do not even contain the company name. They use simple yet thoughtful designs in their symbols. You should not copy them. You need to stand apart to design a perfect business logos. Take some time to research on how the logo looks attractive and reflects the company. Your logo should relate to the products and image of your company. To make a unique corporate logo is a difficult task. You cannot include everything but still, it should be looked appealing. You have to use your corporate logo on the cards and signboard. That is why your logo is important to promote your brand successfully.
Designing a logo shouldn’t be your only aim. You also need to secure your business logo.You must abide by copyright laws to protect your logo. You clearly do not want anyone else to copy your logo and use it for their website or company. It will just ruin your reputation in the market. That is the reason you need to protect your logo by using the copyright laws. Trademark infringement is another thing you must know. Trademark holds your company logo’s authenticity and the copyright laws always protect your logo. So, finally Logo designing is a challenging work and you need to be innovative to make your presence in the market.

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Top 5 Cross-Platform Professional Mobile App Development Tools

Do you know that there is a huge demand for skilled mobile app developers in the current market? Many big companies are looking for young developers irrespective of their age and education.
The mobile app development has become compulsory for enterprises reputation nowadays. The increased use of smartphones provides businesses a huge platform to connect with potential customers via mobile apps. With so many mobile devices ruling in the market nowadays, it’s not so easy for developers to create apps that can work on multiple platforms.
Over the past few years, the popularity of cross-platform mobile app development has increased in a grand manner. With these tools, developers can write code once and run it on multiple platforms, including Android, iOS, and Windows. The recent statistics by Forrester says, 60% of companies are already dependent on cross-platform development. The use of Cross-platform mobile app development tools will increase rapidly

1. Adobe
The renowned company Adobe offers PhoneGap Build (cloud-based) and PhoneGap (an open source solution).
This tool can access native, specific device functions across different device platforms, using Cordova, an open-source set of device APIs. By the use of Cordova’s cross-platform plug-ins and APIs, developers can build and code apps using Java Web languages such as HTML5, and CSS3. Cordova also helps developers to create an app with a single codebase. The apps that are created once can be used on all computing devices- be it iOS, Android or BlackBerry.

2. Appcelerator
Appcelerator is a privately held mobile app development company based in San Jose, California. It follows the rule of “write once, run everywhere” and offers a single JavaScript codebase for its applications. Apps can be created with just a few lines of coding using Appcelerator. It supports real-time mobile analytics and it is generally used to make Android, iOS, browser-based HTML5, and Windows apps.

3. Xamarin
Xamarin is also a Microsoft-owned company of San Francisco, California-based founded in May 2011. Xamarin is a kind of cross-platform app development tool that offers several awesome features like, the power to add components directly from an interface, native API access, combination with backends, and forms interfaces for sharing the code. This tool helps developers to create build-in apps for multiple platforms (Android, iOS, and Windows), with a single shared C# codebase. Xamarin has been used by numerous big companies, including IBM, Foursquare, and Microsoft etc.

4. NativeScript
NativeScript is associated with Visual Studio Code and it empowers developers to build the cross-platform build-in mobile apps from a single JavaScript codebase. This open-source framework helps developers to handle everything such as Angular, TypeScript or JavaScript and native platform API. The structure part and coding style of NativeScript apps are quite similar to HTML-based web apps.

5. Convertigo
Convertigo is one of the most advanced Open Source Mobile App Development Platform and Mobile backend as a Service for Enterprises, This platform works in for ways – Convertigo Server, Convertigo SDK, Convertigo Studio, and Convertigo Cloud. It comes with many features like Development studio based on Eclipse, Cross-platform Mobile rendering engine for iOS, Android, blackberry and Windows Phone, Automatic updates of mobile applications on user’s devices and many more.

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6 Hottest Web Design Trends Of 2018

As a digital sector, web design is far more subject to move towards technology than its conventional print forbearers. But we have entered into the new era of 2018, so that’s no surprise, is it? What is surprising is the way web designers have continued to match with the technical challenges and still manage to make sites that are user-friendly, clean and interactive, consistent with the corporate look, adaptable to every credible device and just plain beautiful all at once.

1) Mobile is a major platform
The way that can’t be overlooked is the significance of mobile-friendly website compositions that has been expanding immensely in a previous couple of years and the pattern doesn’t appear to back off at any point in the near future. This implies website specialists must spotlight on each website to have a mobile form these days.

2) Clean UI
Clean User Interface is about moderation and ease of use. It’s tied in with disposing of the additional things that are not required in your website and concentrating on the vital parts. Designs that are easy to navigate, minimalist and load fast are in trend in 2018 and attractive for a few reasons – both for mobile users and desktop users who need sufficient speed and reliable connection to surf websites to get perfect SEO value.

3) Replacing Gif’s by Cinemagraphs
Cinemagraps is a new technology that is going to conquer the internet in 2018. They are totally different from GIF images. By using this in website’s background you can make your website more interactive that help you to grow conversion rate.

4) New voice Search Options
A voice user interface refers to human communication with a computer or any machine in the form of speech. Devices are now capable of understanding and acting on different voice commands. When joined with machine learning, this can possibly assume your needs before you even complete the command.

5) Animation Improvement
With the improvement of browser technology, web designers have supplanted static pictures with animations to connect with viewers in their correspondence approach. It is an incredible tool to include clients in the narrative of a website and make an improved client experience. They help in connecting with customers all through their experience on the website.

6) AI and Machine Learning
Artificial Intelligence has progressively worked its way into web designs through innovations like conversational interfaces. In future, we will see machine learning and AI being acquainted with a large number of the frameworks that we associate with. This will soon make web communications consistent.

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How to Learn Photoshop By Your Own?

Adobe Photoshop is considered one of the most essential, valuable, popular programs in the world today. It is the most mainstream software for graphic design and photography. Because of this, knowing how to use photoshop is considered a basic requirement these days if you want to be expert in the field of visual arts. This is also why there are lots of Photoshop tutorials that have been spread to distinctive needs and various aspects of this amazing Program.

As there are lots of options it can indeed be so confusing to choose the right photoshop tutorial for you. Perhaps knowing what kinds of tutorials out there can help you decide for yourself what would fit you depending on your demand. You may also opt for multiple photoshop tutorials to understand different areas of interest, you may find things useful in one type of tutorial even if your main concern is learning something different.

1. Basic Tutorials – These tutorials are for beginners. If you are using photoshop for the first time and you would just want to learn how to work your way around the software then you would greatly benefit from basic tutorials. A basic tutorial should consist the use of various tool and options which you can find in sidebars.

2. Color Tutorials – These tutorials teach you all about colors and how to change them in photoshop. This is very important to know if you want to create certain effects by changing hues and tints or turning photos into monochrome. A lot of digital photographers make use of this to develop their photos.

3. Photo Editing – This is again a photographer’s domain, both for novice and experts. Such tutorials can help you to know how to edit pictures you have taken to make them better. These tutorials also help you to know how to scan your paper photos so that they would turn out well when they become digitized.

4. Text Effects – Photoshop allows play with the texts, this can be helpful in creating ad banner and teasers. These tutorials can help you make the most of text, incorporating them into pictures or just representing them as the main focus of the graphics.

5. Effects Tutorial – These tutorials would teach you how to change the effects to make the photo more appealing. You would be shocked at how much photoshop can change and this would indeed be very useful if you want to go beyond showing off pictures.

6. Backgrounds and Textures – This is also a great feature of Photoshop is that it can make pictures appear even more lifelike by playing on different visual textures. These tutorials teach you how to make eye-catching visual effects that can be quite attractive to viewers.

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The Valuable Business Skills Of Steve Jobs

Steve Jobs was truly the inspiring man whose beliefs and decision making quality have inspired many people. He was one of the most successful American entrepreneur, business icon, inventor, and industrial designer.
Following are the top nine most inspiring lessons from Steve Jobs you can use to become a successful leader:
Focus
In childhood, Steve Jobs learned a useful lesson from his father: to craft the back of cabinets and fences correctly, even though they were hidden.
Jobs learned at an early age that it was important to do things the right way and it cant happen without focus or concentration. From the beginning, Steve Jobs believed in simple, beautiful design even on the parts of the product that you don’t see.
Simplicity
“Simplicity is the ultimate sophistication,” stated in Apple’s first marketing program. People like simple solutions to any problems and Jobs understood that. Apple devices combined hardware and software flawlessly with a simple design. Apple removes any unwanted features from their products. Steve Jobs prided himself on his designing thought that he carried with him throughout his time at Apple.
Have a Clear Vision
Steve Jobs was well known for his futuristic imagination when developing products. Often, someone would tell him that his ideas were not succeded and could not happen. Steve Jobs would tell them to find a way to accomplish it. So, he advised to have a clear vision and do your work.
Understand Customer’s Need
Jobs had a special power to anticipate future technology that people don’t even know they needed. Jobs totally reform the computer, music, phone, and tablet industry. He always gave importance to innovative ideas first. He knows that customers will not know what they want until we’ve shown them. This deep thought had helped him to make things possible.
Keep products before profit
Steve Jobs did not focus on saving money when he built companies. He believed that you should not start a company with the aim of getting rich. Your aim should be making something unique for your customer that helps a company to grow.

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